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What is a workshop and how to organize it


You may have heard about the workshop, but it may not be clear to you what the event is all about. This type of activities are usually organized in companies and they seek to train their employees in some topic or activity.


If you are interested in learning more about workshops and how to organize them, it can be very useful for your company or organization. In this article we give you the information you need to better understand this topic.


What is a workshop?


A workshop is an event that companies usually organize to reinforce the knowledge of their employees. The learning format is short workshops, courses, webinars, congresses and even networking activities.


To be a little more specific, this is a more practical workshop where participants can share ideas, experiences and the knowledge they may have on the topic of the workshop. In addition, the event also includes dynamic or practical activities to make it more entertaining.


How to organize a good workshop


In order to organize a workshop correctly, it is important that you take into account a series of factors, so that the workshop does not lose its particular characteristics that make it so striking. Among the factors you should take into account when organizing it:


Correctly estimate the duration


One of the most outstanding characteristics of a workshop is that it is a single workshop, so you must establish the number of hours that will allow you to cover the topic completely. It is recommended that the workshop should not be longer than 4 hours (including the break), since more time can affect the participants' concentration.


Establish the objective of the workshop


When organizing a workshop, it is important to define the objective of the event. A company, for example, can use this event to establish how it is going to spread the brand through different media, including social networks. Each participant can come up with different ideas in this regard.


Support material


The support material is extremely important, especially for the participants because, if they do not fully understand some of the points covered in the course workshop, they can study it at home. It is important that this support material has content that demonstrates how it can have a positive influence on the company.


Establish teamwork activities


One of the objectives of the workshop is to promote teamwork and encourage learning through dynamic activities. The advantage of establishing group activities is that the workshop does not become tiresome and attendees can learn quality information.


Establish an agenda on the points to be covered and the objectives.


In order to highlight the workshop in an organized way, it is necessary to make a program in which you establish the content to be covered and the objectives to be met during the training. This point is extremely important, since it allows the attendees to identify how the content will be developed.


Establish a time for the beginning and the end of the training.


Establishing a time for the beginning is extremely important, since during this time not only the speaker makes the presentation, but also the attendees can introduce themselves and establish their role in the organization.


Once the training is over, there should be time for the participants to give their conclusions and to demonstrate everything they have learned from the activity.


Set the date of the workshop far from Christmas or vacations.


If what you are looking for is that the workshop participants do it with the best spirit, it is important that the date of the event does not coincide with vacations or days close to Christmas. Since these are dates when workers are looking for a break from their workplace routine.


Why is it good business to hold a workshop?


Using a workshop is good business because it can generate very good benefits to your company or organization. Among the advantages of this innovative learning technique are the following:


  • This type of event not only instructs the staff, but also breaks with the day-to-day routine and encourages teamwork.

  • By contributing to teamwork, it also helps to improve interpersonal relationships.

  • It improves the effectiveness, efficiency and even the productivity of each person attending the event.

  • Participants are able to develop their creativity, as they learn to think of innovative ideas that have a positive impact on the organization.

  • The employees' perception of the company improves, so the work environment can have positive changes.

  • It allows constant training to become much more interesting and proactive, so that staff will see learning as an opportunity and will be encouraged to continue training even from home.


What is the difference between a workshop and a course?


There are quite marked differences between a course and a workshop, here are some of them:


One of the main differences between a workshop and a course is that the latter can last days or even months. While a workshop is an intensive training, but in a single session and in a few hours.


Another marked difference is that a course is usually given by the teacher and it is only the teacher who gives the information of the course. In the case of a workshop, there is interaction between the attendees and the person who acts as leader or moderator, which generates an equal exchange among everyone.


In a workshop, employees come into contact and interact with employees from other departments and even with managers and directors. Whereas, in a traditional course, there may not be contact as such between members of different departments, and it is not even common for directors or managers to be present.


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